Erik W Herrmann

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MaxMin Competition Identity

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MaxMin Competition Identity

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MaxMin Competition Identity

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MaxMin Competition Identity

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MaxMin Competition Identity

2010, Summer

University of Tennessee College of Architecture and Design

In 2010, the University of Tennessee College of Architecture and Design established the MAX_minimum Design Competition in honor of the School of Architecture's former director, Max Robinson. The competition is a recurring annual design competition meant to encourage the greatest impact on the design environment with the least possible means. The concentration of these projects is a focus that potentially impacts the College of Architecture and Design, the University of Tennessee and the State of Tennessee.

I was hired by the College of Architecture and Design to develop a graphic identity for the competition, as well as a web presence serving as the principal means of communication and organization with participants.


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